Marketing Agency Specialist - Automotive Retail (Pasar Minggu Branch)

Join BFI Finance Indonesia as a Marketing Agency Specialist for our automotive retail division at the Pasar Minggu Branch in Jakarta Selatan. This is a unique opportunity to drive sales and customer engagement in one of Indonesia's most dynamic automotive markets. As part of our dedicated marketing team, you'll work closely with our agency partners to develop and execute impactful marketing campaigns that resonate with our target audience.

In this role, you'll be responsible for managing and optimizing our digital marketing efforts, including SEO, PPC, and social media campaigns. You'll also collaborate with our sales team to ensure our marketing strategies align with our business objectives. With a focus on data-driven decision making, you'll continuously monitor campaign performance and make data-backed adjustments to maximize our ROI.

📋 Tanggung Jawab Pekerjaan

• Manage and optimize digital marketing campaigns, including SEO, PPC, and social media, using tools like Google Ads, Meta Ads Manager, and SEMrush.
• Collaborate with agency partners to develop and execute marketing campaigns that drive customer engagement and sales.
• Monitor campaign performance and make data-backed adjustments to maximize ROI.
• Analyze market trends and customer behavior to inform marketing strategies.
• Create and maintain marketing reports and presentations for internal and external stakeholders.
• Stay up-to-date with industry trends and best practices in digital marketing.
• Assist in the development of marketing plans and strategies for the automotive retail division.
• Provide regular updates and reports to the marketing team and management.

🎓 Kualifikasi & Syarat

• Bachelor's degree in Marketing, Business Administration, or a related field.
• 3-5 years of experience in digital marketing, with a strong focus on PPC, SEO, and social media marketing.
• Proven track record of managing and optimizing digital marketing campaigns.
• Strong analytical skills and the ability to make data-backed decisions.
• Excellent communication and collaboration skills, with the ability to work effectively with cross-functional teams.
• Proficiency in English, both written and spoken.
• Familiarity with Google Ads, Meta Ads Manager, and other digital marketing tools.
• Understanding of the automotive retail industry and consumer behavior in Indonesia.

🛠️ Keahlian

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